According to the latest research on Internet marketing by McKinsey (in May 2009 led by Sarah Monroe, David Sinclair, and Tobias A. waching), online sales have increased in Europe, this research say it will increase to 31 percent in the following countries: Netherlands, France, Germany and UK retailers, despite great efforts to navigate the current difficult conditions of external factors. We must be positive and no matter what I’ll share the reasons why you should take that attitude.This external factor has not affected all online activities as it does with the online field. Internet sales continue to grow in coming years, there is a sort of optimistic approach in all directions like McKinsey said in a recent report stating last December, this month has been a good month for online sales in Spain for example, and rose 30 percent, compared to previous years, despite all store sales fell 1.4 percent in the British Retail Consortium figures show their latest data.On the basis of this information is very necessary business of Internet marketing in Europe will begin to reinvent this paper, in our opinion, the first step is to understand the penetration of broadband and very important is to have a greater depth All inclusive understanding of different attitudes to the purchase of European retail markets.Forrester conducted another survey, “European online advertising in 2013″ Report on the European online advertising, it must be said that growth in online advertising spending is to slow to 10 percent in 2009 and this is due to an increase of 30 percent per year in 2007.Despite predictions seem a bit dark, however, the Forrester data analysis approach and results in a favorable manner compared with forecasts of the last of its competitors, such as WPP GroupM, Enders Analysis, consultation and E, all these factors have provided a drop of 10 percent year on year growth.In my opinion, some good ideas would buy shares cheap and applications for it, would create a kind of what I call a malleable, soft society same platform could be reconstructed if necessary, if necessary without a big budget. There are many tools and strategies that are very underrated and lesser-used, these tools are linked to social networks, for example, but also ad optimization, so I think it is necessary to find a good value Rather than abandon the sand and only reduce the cost and effort for a matter that had low stocks.conversations of customers and modes corresponding improvement is one of the best tactic to take place, I saw the positive numbers in the cash flows of the great companies using Facebook or Twitter, for example, ask why Tesco, General Motors, Ford Motors, Home Depot, Whole Foods and many others make money with this? Imagine that each tweet is a country with no publicity as he can be sent to all segments and if the initiative and participation by subscription and advertising in the SMS later if you wish.Comparing seo market in Europe or the U.S. xena chain . I must say that there is so much different, except most of the tools that are used are in English and in addition to learning is based on key words in English, but of course it seems to change. According to Nicolas Folgehom market growth worldwide SEO is 12% in the United States. The rest is PPC. He says he is weaker in Europe, although in general the growth rate is increasing, there is also a problem and most businesses are not aware of this or underestimate, I think it ‘ is increasingly in Europe I never imagined that one of the key factors are an example for campaigns profitable PPC or organic presence using social ads to increase traffic, for example, companies must be created in house SEO team or include them in the marketing department, for example.